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Television and Its Audience (SAGE Communications in Society series)

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CategoryE-Books Date14-08-2010, 10:35


Television and Its Audience (SAGE Communications in Society series)

Television and Its Audience (SAGE Communications in Society series)
1997 |220 pages | ISBN:0803981554 | PDF | 8 Mb

This book by two leading experts takes a fresh look at the nature of television, starting from an audience perspective. It draws on over twenty years of research about the audience in the United States and Britain and about the many ways in which television is funded and organized around the world.

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